Viking Range Introduces New Generation Dual Fuel Ranges
May 8, 2008
Viking Range Corporation is pleased to introduce a new look and enhanced features to its Professional dual fuel 30”, 36”, 48”, and now 60”W. ranges. These new generation ranges maintain the Viking heritage as the creator of professional performance for the home and fortifies the Viking brand’s leadership position among ultra-premium appliances.
The newly restyled and enhanced Viking Professional Dual Fuel Ranges give consumers more options than ever before in regard to look, function and performance. New exterior design features include updated grate and oven door styling, zinc die-cast knobs with updated chrome bezels, and laser-etched control panel graphics. These ranges also have a full-width, larger diameter oven door handle and end caps. A larger window in the door allows consumers to get a better view of their dishes as they cook. And finally, larger diameter legs and an eight-inch high backguard give these ranges a heavier, more robust appearance.
This dual fuel ranges incorporate the Viking exclusive VSH™ (Vari-Simmer to High) patented sealed burner system. These 15,000 BTU burners are also equipped with an exclusive SureSpark™ ignition system which offers consistent and reliable ignition every time. Other surface configuration options include a thermostat-controlled griddle and an easy-clean grill. The ranges also feature the largest self-cleaning oven cavity in the industry and a dual concealed bake element. The Rapid Ready™ preheat system quickly heats the ovens to the desired temperature setting within minutes, making it one of the fastest in the industry. The Vari-Speed Dual Flow™ convection system, patented specifically by Viking, features a two-speed reversing system with the largest convection fan in the industry and ensures balanced airflow for even heat distribution. The oven also has an electric Gourmet-Glo™ glass enclosed infrared broiler which provides intense searing heat in a variety of broiling applications.
Additional new features which enhance the ranges’ oven performance and increase its value for consumers include three broil settings, a TruGlide™ full-extension oven rack, and additional halogen oven lights.
The Viking Professional Dual Fuel 30”, 36”, 48” and 60”W. Ranges are offered in all 24 exclusive color finishes with brass trim option. The 30”W. model is available now and the 36”, 48” and 60”W. models will become available throughout the year.
Viking Range Expands Color Palette
May 8, 2008
To further solidify its leadership role in design options, Viking Range Corporation has expanded its exclusive major appliance finishes from 14 to 24 color choices.
“The addition of these finishes will give consumers, architects and designers more options to coordinate with personal tastes,” said Jim Gregory, design relations manager. “The new colors reflect in-depth research into color trends for the foreseeable future.”
The new lineup of finish options will be Stainless Steel, Black, White, Metallic Silver, Graphite Gray, Stone Gray, Taupe, Biscuit, Cotton White, Oyster Gray, Golden Mist, Lemonade, Sage, Mint Julep, Sea Glass, Iridescent Blue, Viking Blue, Pumpkin, Racing Red, Apple Red, Burgundy, Plum, Chocolate, and Cobalt Blue.
All new Viking finishes are now available.
Viking Range Introduces New E-Series Grill
May 8, 2008
Viking Range Corporation is enhancing its outdoor product line, giving consumers every advantage of an indoor kitchen in an outdoor setting.
The Viking outdoor E-Series gas grills have been enhanced to provide all the great luxuries that only Viking can offer. The new Power Porcelain™ cast iron grate design retains heat better than steel while guarding against rust and aiding in cleaning at the same time. The redesigned stainless steel grill burner now reaches 29,000 BTUs and provides superior heat coverage to the entire grilling surface. The new Easylift™ canopy system vastly improves ease in opening the grill canopy. LED lighting lines the control panel to aid in nighttime operation, and the canopy lights allow the consumer to keep an eye on their meal no matter what the hour. New cast metal knobs, redesigned bezels and redesigned side burner grates match the indoor Viking products and provide more durability in the elements. In addition, all control panel graphics are now permanently laser-etched during production, ensuring long life and durability. These new features are now available.
Viking Announces New Vice President-Sales
April 20, 2008
Basil Larkin has joined Viking Range Corporation as vice president-sales. In this position, Larkin will be responsible for overseeing all sales of Viking products throughout the United States and Canada. He will travel extensively to work with the company’s regional sales managers, independent distributors, retail appliance dealers, kitchen dealers, and builder suppliers.
(Photo: http://www.newscom.com/cgi-bin/prnh/20080207/CLTH108 )
“Basil is a highly respected professional with extensive experience in our industry,” said Fred Carl, Viking founder and CEO. “We are very pleased that Basil has become a member of our organization. His expertise will further enhance our already strong sales and distribution network.”
Before joining Viking, Larkin served in several sales management positions in the appliance industry. He began his career in the appliance industry with Amana Refrigeration, serving as inside territory sales manager and territory sales manager. He later joined BSH where he excelled in many key positions, beginning with zone sales manager and national sales manager before being promoted to general manager Northeast, U.S. and Canada and finally general manager U.S. retail sales. Larkin also served as vice president and general manager of HADCO, a current regional distributor of Viking Range Corporation.
Larkin received a bachelor’s degree in business administration from University of Massachusetts. He and his wife, Marcia, have two children and live in the Boston suburb of Southborough.
Viking Range Corporation is a culinary lifestyle company that originated ultra-premium commercial-type appliances for the indoor and outdoor kitchen. Viking is headquartered in Greenwood, Mississippi. Viking major appliances are sold through a network of premium appliance distributors and dealers worldwide, and Viking culinary products are sold through a network of premium gourmet retailers.
To request product information, please contact Viking toll-free at 888.845.4641, or visit the web site at vikingrange.com. VIKING is a registered trademark of Viking Range Corporation.